Capturing Couture: Seamedu’s Fashion Photography Foray

Fashion & photography

Fashion means different things to different people, but there is one universal truth about fashion – it is who you are. Fashion is a means through which you can express your personality, your individuality, your uniqueness and your quirks to the rest of the world without word, voice, or movement. Fashion can convey passions, beliefs, outlooks and individual character traits.  A fashion shoot brings this essence to life, as fashion photos help immortalise one's personal statement. A professional fashion photographer understands the art of capturing fashion’s true spirit, elevating each shot with skill and vision. In essence, fashion photography is not just about clothes, it’s about the story behind them.

This is why the work of a fashion photographer is challenging and rewarding in equal parts. Because he or she has the opportunity to capture not just the clothes, but everything that we just described, encapsulating the meaning of the word fashion photography into that one frame. It is the art of immortalising art, capturing the essence, the attitude, and the voice of that ensemble for posterity. Students of our photography course at Seamedu witnessed this effort firsthand when a fashion shoot was set up within our campus, showcasing the intricate process behind creating fashion photos that tell a story.

By observing the setup and execution, students gained insight into the role of a professional fashion photographer and how crucial their skills are in creating impactful fashion photos.

The elements of a fashion shoot

A fashion shoot has a various elements that together result in the fantastic pictures you see. A lot goes into setting up a shoot, and those handful of shots are the culmination of days, and sometimes even months of hard work.

• Theme – It all starts with a theme. A premise the shoot is built around. The clothing and accessories have something to say, they belong to a certain genre of style. And the whole shoot is built around showcasing that personality of the couture.
• Location – Once the theme is settled upon, the next step is to decide where to shoot. The location is extremely important, because it sets up the whole shot. You wouldn’t want to capture beachwear on to of a snow-capped mountain, and you wouldn’t want to capture the winter collection in the middle of the desert. You could even choose to shoot in a studio, which allows you to play with sets and backdrops to further enhance your theme.
• Key players – There are a few important individuals that have be present at a fashion photo session. This includes the photographer, the models, the stylist, the hair and makeup crew, the set crew if needed, and the lighting and equipment crew.
• Equipment – Every photo-session needs a certain amount of equipment. This includes the camera itself along with all its accessories, lights and flash setups, reflectors and diffusers, and more.

Important takeaways from a live fashion shoot

Our students were not only exposed to this environment, but also had a chance to interact with the important individuals that make a fashion shoot.

This includes an eminent fashion photographer, an international model, a talented stylist, and a hair and makeup professional. Furthermore, our students even got to assist with the shoot and receive a hands-on lesson on the art of fashion photography. An opportunity to learn this craft in its natural environment, and a chance for the students to take a plunge into the deep end of a glamorous photo shoot.

Our students received the opportunity to study how a professional fashion photographer sets up his images, how he frames his subject and the angles he adopts. They also witnessed how integral lighting is to getting the right shot, and how fluid a tool it is to change the look and feel of the shoot.

An extremely productive day for our students, and a great example of what you get when you enroll into Seamedu’s photography courses!

Our courses go above and beyond the remits of a classroom, and allow our students to explore this creative, technical profession from right in the middle of the action. They get to witness and practice everything they have learnt in the theoretical sessions in the context of a professional environment. What better way to learn the craft? If you want to be a part of exciting, invigorating, and deeply informative sessions like this, then you need to enroll in our photography courses today.