To produce world-class professional talent by providing holistic, experiential, and globally relevant learning.



Be Humble and Respect Everyone

Value each one as a ‘person’ and be conscious of their aspirations, needs, and challenges. Genuinely care for others, and stand on every person’s and every role’s dignity. Treat everyone with respect – especially those who can’t do anything for you. Show compassion and kindness in the little things. Believe that no matter what happens, we should have humility and always be respectful of everyone. Celebrate and appreciate diversity. Be non-judgmental, empathise and genuinely listen to each other. Not be arrogant nor treat others differently from how we would want to be treated.

Foster a Mindset for Growth

Believe that each of us can grow and develop; that potential is nurtured, not pre-determined. Always be a ‘player’ and not a ‘victim’ of our situation or external circumstances. Be fully self-aware and open to learning our own biases and changing our behaviours. Be passionate and insatiably curious, and keep learning, experimenting, and growing holistically. Proactively challenge the status quo, lean into uncertainty, embrace and drive change. Be determined, unconventional, and courageous. Take reasonable risks and move quickly when mistakes are made by us, recognising that failure happens along the way to success.


Act with Integrity and Transparency

Be ethical, sincere, and open in every interaction with all our stakeholders (students, partners, vendors, colleagues, etc.). Always do the right thing, even when no one is looking and even when the choice is not easy. Be honest; let our actions speak for who we are and what we believe in. Keep our word, and don’t make promises we know we can’t keep. Hold ourselves accountable for our actions; if a mistake is made, own up to it immediately and do whatever it takes to right the situation. Build trust and faith through transparent, fair, and honest relationships with effective communication.

Build a Positive Team and Collaborative Environment

We are a family of individuals with diverse skills and capabilities, united by one goal – to make SEAS win! Create an environment that is friendly, warm, and exciting. Encourage diversity in ideas, opinions, and points of view from all stakeholders. Reject the model of individual star performers who stand out by claims of superior personal contribution. Have honest interpersonal interactions with each other. Proactively help each other succeed. Acknowledge the contributions of others, and offer authentic appreciation and encouragement.


Focus on Customer Delight and Excellence

Strive relentlessly. Constantly improve ourselves, our teams, and our services and products to address the ever-evolving customer demands. Have customer empathy, understand their core business and needs with a beginner’s mind, and give them the best solution. Differentiate ourselves by collaborating with like-minded partners and bringing innovative solutions that surprise and delight our customers. Under-promise and over-deliver; above and beyond the customer’s expectation. Leave a lasting positive impact on our customers, and build solid and lasting relationships – relationships that we never take for granted.


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