Why choose BBA in digital marketing?
The importance of a BBA in digital marketing lies in its ability to provide essential skills and knowledge that are increasingly crucial in the modern business landscape. These digital marketing programs equip students with an in-depth understanding of core concepts that fuel intellectual growth and support success in the digital economy. Here’s why these areas are particularly significant. A digital marketing course emphasizes analytical thinking, data interpretation, and marketing strategy, essential skills for identifying consumer needs and creating impactful, data-driven campaigns. A foundation in digital marketing subjects is crucial for students to develop intellectual agility, enabling them to pursue innovative solutions and stay current in a constantly evolving industry. The role of informed and ethical decision-making cannot be overstated in business. Students pursuing a BBA in digital marketing learn to evaluate and implement effective strategies in response to the fluid nature of business. Digital marketing requires a deep understanding of strategy formulation and execution to drive results in a constantly changing environment. By learning to assess the effectiveness of various strategies, students gain the ability to make strategic marketing decisions that align with long-term business goals, ensuring sustainable success.
BBA in digital marketing provides a robust foundation in essential business concepts, ethical decision-making, adaptability, and strategic evaluation. These competencies are crucial for success in today’s fast-paced digital landscape and enable graduates to navigate and thrive in a constantly evolving business environment.
Who should enroll in the BBA in digital marketing course?
This digital marketing program is ideal for students who are passionate about:
- Marketing and brand strategy
- Digital advertising and social media management
- Data analysis and consumer insights
- Content creation and storytelling
- Innovation and creative problem-solving
Whether you're interested in understanding customer behaviour, designing impactful digital campaigns, leveraging data to drive marketing strategies, or exploring the latest trends in online advertising, this digital marketing course will provide the essential knowledge and skills needed to thrive in a digital-first business environment.
Semester 1
- Business Economics
- Communication Skills-I
- Fundamentals Of Computer Applications
- IKS - Chanakya and Leadership
- Principal Of Management
- Principle Of Accounting
- VSC Foundation of Human Skills
- Environmental studies
Semester 2
- Human Resource Management
- Business Entrepreneurship
- Business Mathematics
- Business Communication II
- Sustainability and ESG
- VSC-Indian Banking System
- CC-Sports, NSS, Yoga
Semester 3
- Social Media marketing
- E-commerce and Marketplace Strategies
- Performance Marketing (PPC and SEM)
- Business Statistics for Marketers
- Visual Content Creation
- Affiliate Marketing Strategies (Elective-I)
Semester 4
- Brand Building and Online Reputation Management (ORM)
- Video Marketing
- Mobile Marketing
- Legal and Ethical Aspects in Digital Marketing
- Customer Relationship Management (CRM)
- Visual Effects (VFX) for Marketing (Elective-II)
Semester 5
- Advanced Digital Marketing Strategy
- Email Marketing and Automation
- Influencer Marketing
- Data Visualization and Reporting
- Global Marketing Trends
- Industry Project I
Semester 6
- Digital Transformation in Business
- E-commerce Analytics
- Performance Marketing Analytics
- Workshop on Emerging Tools
- Industry Internship
Semester 7
- Innovations in Digital Marketing
- Entrepreneurship in Digital Marketing
- Marketing Analytics and AI
- Personal Branding and Thought Leadership
- B2B Marketing (Elective-III)
- Fundamentals of Research
Semester 8
- Internship/Capstone Project
- Leadership in Marketing
- Freelancing and Digital Marketing Career Development
- Global Case Studies in Digital Marketing
- Advanced Research Methodology
- Research Paper Publication
INDIAN STUDENTS
- Register yourself for BBA in Digital Marketing by clicking here on our Online Application Platform.
- Fill in all information correctly and accurately as required in the Online Application Platform.
- Upload the scanned copy of the following documents :
- Original 10th Mark sheet
- Original 12th or Equivalent Mark sheet
- 1 photo Id proof
- 1 Address proof
- 1 passport sized photograph
- Make a payment of Rs. 500 (non-refundable) against STAC (Seamedu Technical Assessment and Counseling) After completing the above steps, you will receive a confirmation of your application being submitted using your registered email ID.
Within 15 days of application of admission, you will be intimated on your selection (if selected) BBA in Digital Marketing by email on your registered email id. On receipt of the email, please complete the following:
- Please sign in to the Seamedu Online Application Platform using your registered username and password.
- Please respond to any additional queries that arise.
- Make payment as described by the counselor.
- On receipt of the same, Provisional Admission letter will be issued for the course.
Submit the filled-in Final Admission form and copies of the following documents.
- Two photo copies of 10th Mark sheet
- Two photo copies of 12th or Equivalent Mark sheet
- Two photo copies of photo Id proof
- Two photocopies of Address proof
- Six passport sized photographs with red background
Note:
Please carry the Original documents for Verification. You’ll get all your original documents back.
INTERNATIONAL STUDENTS
- Register yourself for BBA in Digital Marketing by clicking here on our Online Application Platform.
- Fill in all information correctly and accurately as required in the Online Application Platform.
- Upload the scanned copy of the following documents :
- Valid Passport
- Marks transcripts of
- High school
- Bachelor’s Degree (if applicable)
- Previous VISA to India if any
- Make a payment of $50 (non-refundable) against STAC (Seamedu Technical Assessment and Counseling) After completing the above steps, you will receive a confirmation of your application being submitted using your registered email ID.
Within 15 days of your application, you will be intimated about your selection (if selected) BBA in Digital Marketing by email on your registered email ID. On receipt of the email, please complete the following process :
- Please sign in to the Seamedu Online Application Platform using your registered username and password.
- Complete the set of steps as prompted
- Make a payment of $160 as processing and eligibility fees and $350 as admission confirmation fee [We adjust the admission confirmation fee against the total fees.] *Both fee amounts are non-refundable
On receipt of the Provisional Admission Letter, please complete the following process :
- Have all Marks Transcripts attested by the Ministry of Higher Education in your country
- Apply for visa at the nearest Indian mission or Indian Embassy in your country (You must take an endorsed Student Visa)
- Email us a copy of the attested transcripts and the visa issued
On arrival in India, you must report to the International Students’ Cell to take admission in person
Fill in and submit the Final Admission Form along with copies of the following documents :
- Endorsed Student Visa
- Medical Fitness Report / Yellow Fever Vaccination Card
- C-Form and House Agreement
- 4 Photographs
- Complete Payment of Fee / Receipts
- All foreign students must take the English Language Proficiency Test. Clearance of this test is a must for firm admission.
- You need to report to the FRO for registration. Students must register within 14 days of arrival in India or they may have to pay late fees.
Eligibility: 12th / High School / Equivalent
Campus: Pune
Course Duration: 4 Years