Why choose MBA in digital marketing?
The significance of an MBA in digital marketing lies in its advanced approach to developing leaders who can leverage digital platforms to drive business growth, innovate in branding, and engage global audiences. This digital marketing program equips students with in-depth knowledge of digital marketing strategies, advanced analytics, and data-driven decision-making in a rapidly evolving digital world. This program empowers professionals to lead initiatives, optimize digital campaigns, and respond effectively to industry shifts and consumer trends.
This digital marketing program emphasizes strategic thinking, analytical proficiency, and creative innovation—skills essential for adapting to the fast-paced digital marketplace. With hands-on experience in SEO, SEM, content marketing, and digital advertising, students gain the skills to craft impactful marketing strategies that deliver measurable results. An MBA in digital marketing provides an advanced foundation in digital strategy, data interpretation, and brand development, preparing graduates to lead marketing transformation in a highly dynamic digital landscape.
Who should enroll in the MBA in digital marketing course?
This digital marketing program is ideal for professionals and students who are passionate about:
- Strategic digital marketing and brand positioning
- Advanced-data analytics and consumer behavior
- Content strategy and digital storytelling
- Emerging digital technologies and platforms
- Driving innovation in marketing through data and technology
Whether you are interested in optimizing brand reach, designing data-driven campaigns, leveraging digital tools to drive consumer engagement, or exploring new marketing technologies, this MBA in DM program offers the skills and insights necessary to lead in a digital-first world.
Semester 1
- Principles of Marketing
- Digital Marketing Fundamentals
- Marketing Analytics I
- Managerial Economics
- Financial Accounting for Marketers
Semester 2
- Content Marketing and Copywriting
- Social Media Marketing
- Marketing Analytics II
- Consumer Psychology and Branding
- Consumer Buying Behavior (Elective 1)
- MBA Internship-I
Semester 3
- Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
- E-commerce and Marketplace Management
- Strategic Marketing
- Digital Marketing Strategy and Planning
- Business Ethics and Corporate Governance (Elective II)
- Integrated Marketing Communication
Semester 4
- Data-Driven Marketing and Visualization
- Intellectual Property Rights
- Mobile and App Marketing
- Emerging Trends in Digital Marketing
- Capstone Project/Dissertation/Internship
INDIAN STUDENTS
- Register yourself for MBA in Digital Marketing by clicking here on our Online Application Platform.
- Fill in all information correctly and accurately as required in the Online Application Platform.
- Upload the scanned copy of the following documents :
- Original 10th Mark sheet
- Original 12th or Equivalent Mark sheet
- 1 photo Id proof
- 1 Address proof
- 1 passport sized photograph
- Make a payment of Rs. 500 (non-refundable) against STAC (Seamedu Technical Assessment and Counseling) After completing the above steps, you will receive a confirmation of your application being submitted using your registered email ID.
Within 15 days of application of admission, you will be intimated on your selection (if selected) MBA in Digital Marketing by email on your registered email id. On receipt of the email, please complete the following:
- Please sign in to the Seamedu Online Application Platform using your registered username and password.
- Please respond to any additional queries that arise.
- Make payment as described by the counselor.
- On receipt of the same, Provisional Admission letter will be issued for the course.
Submit the filled-in Final Admission form and copies of the following documents.
- Two photo copies of 10th Mark sheet
- Two photo copies of 12th or Equivalent Mark sheet
- Two photo copies of photo Id proof
- Two photocopies of Address proof
- Six passport sized photographs with red background
Note:
Please carry the Original documents for Verification. You’ll get all your original documents back.
INTERNATIONAL STUDENTS
- Register yourself for MBA in Digital Marketing by clicking here on our Online Application Platform.
- Fill in all information correctly and accurately as required in the Online Application Platform.
- Upload the scanned copy of the following documents :
- Valid Passport
- Marks transcripts of
- High school
- Bachelor’s Degree (if applicable)
- Previous VISA to India if any
- Make a payment of $50 (non-refundable) against STAC (Seamedu Technical Assessment and Counseling) After completing the above steps, you will receive a confirmation of your application being submitted using your registered email ID.
Within 15 days of your application, you will be intimated about your selection (if selected) MBA in Digital Marketing by email on your registered email ID. On receipt of the email, please complete the following process :
- Please sign in to the Seamedu Online Application Platform using your registered username and password.
- Complete the set of steps as prompted
- Make a payment of $160 as processing and eligibility fees and $350 as admission confirmation fee [We adjust the admission confirmation fee against the total fees.] *Both fee amounts are non-refundable
On receipt of the Provisional Admission Letter, please complete the following process :
- Have all Marks Transcripts attested by the Ministry of Higher Education in your country
- Apply for visa at the nearest Indian mission or Indian Embassy in your country (You must take an endorsed Student Visa)
- Email us a copy of the attested transcripts and the visa issued
On arrival in India, you must report to the International Students’ Cell to take admission in person
Fill in and submit the Final Admission Form along with copies of the following documents :
- Endorsed Student Visa
- Medical Fitness Report / Yellow Fever Vaccination Card
- C-Form and House Agreement
- 4 Photographs
- Complete Payment of Fee / Receipts
- All foreign students must take the English Language Proficiency Test. Clearance of this test is a must for firm admission.
- You need to report to the FRO for registration. Students must register within 14 days of arrival in India or they may have to pay late fees.
Eligibility: Bachelor's degree in relevant stream
Campus: Pune
Course Duration: 2 Years