BBA | Media Management

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  • Our program is NEP enabled.
  • Projects and/or Internships to ensure hands-on training and industry experience
  • Media management course outline designed to enable students to plan and ensure the smooth completion of different types of projects
  • Diverse curriculum preparing students in the managerial aspects of marketing, finance, project management and imparting them with the technical know-how
  • Curriculum designed by industry experts preparing students for executing production processes and managing the nuances of the Media industry
  • Unique teaching and assessment methodologies in our media management syllabus comprising ample guest lectures, workshops, live industry projects, and on-field learning visits to production and post-production houses
  • Versatile teaching style with a focus on case studies, real-life scenarios, and exposure to multi-disciplinary projects
  • Focus on Soft skills like language and communication

Semester 1

  • Fundamentals of Management
  • Principles of Economics
  • Fundamentals of Computer
  • Business Communication
  • Principles of Accounting
  • Language Skills

Semester 2

  • Fundamentals of Marketing
  • Organizational Behaviour
  • Business Law & Ethics
  • Media Psychology
  • Management Accounting
  • Media Management

Semester 3

  • Human Resource Management
  • Public Relations
  • Fundamentals of Graphic Design
  • Media laws and Ethics
  • Business Statistics
  • Marketing Management

Semester 4

  • Digital Marketing
  • Costing and Resource Profitability
  • Personality Development
  • Financial Management
  • News Media Production Management

Semester 5

  • Business organisation
  • Game Production
  • Strategic Management
  • Introduction to Research Methodology
  • Corporate Social Responsibility
  • Media Planning & Buying
  • Entrepreneurial Business Models

Semester 6

  • Advertising and Brand management
  • Client Acquisition and Retention
  • Project Budgeting & Management
  • Project Management in Media
  • Career Development & Soft Skills Training
  • Developing an Advertising Campaign (Project)
  • Internship / Case Study


  • Media Houses
  • Advertising Industry
  • E-commerce
  • Publishing & Printing
  • Production houses
  • Marketing Manager
  • Project Manager
  • Manager - Digital Brand Marketing
  • Product Manager
  • QA Manager
  • Artist Manager
  • Studio Manager
  • Customer Support Manager
  • Business Development
  • Marketing Executive
  • Project Supervisor
  • Project Coordinator
  • Show Lead - Content Marketing

Students who have completed 12th from any stream can join the BBA Media Management program.


The media industry is one of the fastest growing industries in the world, and with its growth comes an increased demand for skilled and experienced managers. BBA in Media Management also provides them with the opportunity to work in media industry in addition to the finance, marketing, HRM and other industries.


This program can be incredibly beneficial for aspiring media managers, as it provides the theoretical and practical knowledge necessary to excel in the field. In addition to helping graduates develop the necessary skills to excel in the media industry, a BBA in Media Management also provides them with the opportunity to network in their chosen field be it marketing, finance, Human resource management or any other traditional management role. This course is designed in a way that those wish to work as Managers in the core areas of management, including marketing, finance, economics, strategy management, etc., along with the key areas of Media Industry, have an edge over other candidates.

The BBA in Media Management will not only help students to develop necessary skills to excel in the media industry but also equip them to take up traditional management roles. Some of the roles that students can look forward are:-

  • Media Houses
  • Advertising Industry
  • E-commerce
  • Marketing Manager
  • Production houses
  • Project Manager
  • Studio Manager
  • Marketing Executive
  • Show Lead - Content Marketing
  • Publishing & Printing
  • Project Supervisor
  • Artist Manager
  • Manager - Digital Brand Marketing

Experienced and qualified teaching faculties and Industry professionals will be teaching the three year program. Many experts from industry will be taking classes and workshop throughout the total duration of the program

At Seamedu we are all about experiential learning which prepares the student for real life projects. Our students will work on various projects with various department like Film, Photography, Sound, Game and VFX in Management and Marketing roles.


Yes. Students will be provided full support for internships and placements.


BBA in Media Management will give you advantage in media related jobs, but you will be eligible to work in marketing and management roles in other industries as well.


The popular uses of media include education, awareness, communication, and entertainment through news, features, and press analysis.

Media management is a multi-disciplinary study comprising areas like business management, marketing, and production for media production (digital media, films, TV, and radio); marketing, advertising, and branding; and media administration for businesses.

Media management course focuses on the theoretical and practical aspects of business administration, focusing on development, planning, and brand building for a media enterprise. This involves the management of facets like production, operations, finance, and marketing.

The four key functions (or purposes) of media management are:

  1. Strategic management of media campaigns.

  2. Procurement management for media production.

  3. Production (or operational) management of day-to-day agency tasks and routines.

  4. Marketing management for the firm’s products or content.

After completing a media management degree, you can find career opportunities in industries such as:

  • Media and production houses

  • Marketing and advertisement

  • E-commerce

  • Publishing and printing

And you can work as:

  • Marketing Manager

  • Project Manager

  • Product Manager

  • QA Manager

  • Studio Manager

  • Business Development Executive

  • Project Coordinator

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STUDENTS LIFE WITH US

Students filming a project on campus at Northcap Delhi
Students working on editing equipment at Northcap Delhi
Students showcasing their photography skills at Northcap Delhi
A group of students engaged in a discussion during a class session.
Students participating in a photography workshop, capturing moments with their cameras.
A student experimenting with lighting techniques in a photography studio.
A student editing photos on a computer, showcasing digital editing skills.
A group of students showcasing their final photography projects during an exhibition
Students collaborating in a classroom setting.
Students engaged in a photography workshop.
Students participating in a filmmaking project.
Students working on a graphic design assignment.
Collaborating in a classroom at Northcap Delh
Participating in a workshop at Northcap Delhi
Interior view of a modern classroom at Northcap Delhi
Students engaged in a multimedia production activity at Northcap Delhi

STUDENT WORK

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OUR PARTNERS

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My experience at Seamedu has been very wonderful till now. It has been 3 years since I have joined the college and I have learnt a lot, not just academically but in all other aspects of career development. Most importantly the placement of Seamedu college is very good. I received the opportunity to get selected in one of the leading companies . Faculty members have been supportive throughout. The all-time support and motivation of the faculty members has enlightened me throughout this wonderful journey.

I am extremely grateful and honoured to have been a part of SEAM. They have consistently provided me with a plethora of opportunities that not only enhanced my skills but also enriched my core knowledge. The co-curricular activities which were actively held in SEAM created a vibrant environment that were fun, intuitive and engaging. I am grateful for the placement team in SEAM for their relentless support and encouragement which empowered us to push our boundaries and helped me to utilise my skills in the future at such a reputed organisation.

The best thing about seamedu apart from its industry standard equipment and studio is that they focus more on interactive and practical learning. Their curriculum is so well designed that it gives us a variety of career options to choose from. The institute has an amazing and highly qualified faculty, their experiences in the industry helps the students gain a lot of real world knowledge.

I am pursuing a Vfx and Animation degree here in Seamedu School of Pro-Expressionism and I am very glad that I did. All the staff members and faculty members have been so helpful throughout my journey and provided with all the help and support I can get and it goes far to say that I learned so many new things from the teachers. The placement department has been really supportive and helpful through which I was able to land an internship cum job opportunity. Overall it has been a really great journey here in Seamedu.

I studied BCA Game development here. There are experienced faculties to teach the game programming and design with a great placement support team, and companies do come for placements, like really nice companies. I really recommend this institute to pursue game development as a career.

I am pursuing BSc Sound Engineering in Seamedu & I must say that this is one of the best institution for media and entertainment industry like photography, cinematography, sound engineering, video game, development, etc. The faculties are well qualified, highly skilled and very much supportive to build a career. The Institute has industry standards equipments, laboratories, studios. The placement department of the Institute is also well supportive as they guide each and every student to pursue their passion and they provide internships to every student and placements to most of the students.

Hi I am Sarwaswa and I am pursuing my BA in Animation and VfX in Seamedu college in Pune. I am happy to say that this is one the best Institution for Animation and VfX. It was a wonderful experience with the faculties of the college. They also have a separate placement faculty for the final year Student. I would recommend those who are interested in chasing their dreams should choose Seamedu.

The teachers here are experienced and will guide you in every way possible. There are many workshops and activities that take place which are both fun and productive. The placement Team is one of the most supportive and engaging parts of the institution. They help every student in any shape or form to secure good jobs and packages.

With a reasonable fee structure, Seamedu is one of the best institutions for media and entertainment industries such as photography, cinematography, sound engineering, video game creation, journalism, and so on. The professors are highly talented, well-qualified, and supportive of professional development. The Institute features laboratories, studios, dedicated classrooms, and technology that is up to industry standards. They also connect students with industry experts through a variety of programmes where they may discuss real-world business scenarios. The institute's placement section is also incredibly helpful, encouraging every student to follow their passion and offering internships and positions to everyone who applies because seamedu has so many partners for placement.

Seamedu is one of the best institutions for the media and entertainment industry like photography, cinematography,sound engineering,video game development, journalism, etc with a decent fee structure. The faculties are well qualified, highly skilled and very much supportive to build a career. The Institute has industry standards equipments, laboratories, studios, dedicated classrooms and they also connect industry experts with students through various workshops discussing about actual parameters of industry situations. The placement department of the Institute is also well supportive as they guide each and every student to pursue their passion and they provide internships to every student and placements to most of the students as seamedu has so many placement partners.

I would recommend this college to people who are pursuing film making since they give you in depth knowledge about film making, and make you learn a lot of things and insights!

I'm a graduate of Seamedu Pune 2020 batch. I must say this college has been an integral part of my audio engineering career! This institution has industry standard infrastructure, facilities and faculties. One can expect to learn and enhance skills in any specific stream in the media and entertainment industry, be it film making, audio technology and music, photography or game development. Another plus is a great network of professionals.

Seamedu - School of Pro-Expressionism is a leading media school offering diploma & degree courses on various streams in Pune including film making, photography, visual effects, animation, game art, game design & development. I've had good experiences and learning in college.

PLACEMENTS

We, at Seamedu School of Pro-Expressionism believe that regular interactions with eminent Industry professionals and Corporate leaders from Media and Entertainment Industry, can contribute to the all-round development of the students. The placement department conducts regular guest lectures, seminars and workshops, by inviting the experience Industry professionals to share their experiences with our students.Training & Placement activities relevance to Soft skills learning sessions are conducted regularly so as to enhance their overall development for personal & professional grooming.

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MEET THE TEAM

Faculty Member

Arun Gupta

HOA- Academic Mentor

Arun Gupta

HOA- Academic Mentor

An alumnus of the prestigious Film and Television Institute of India – Pune, Arun completed his post-graduation at FTII with motion picture photography as his specialization. With more than two decades of industry experience as a Cinematographer and as a Producer he has more than 300 projects like television commercials, television shows, Music videos, corporate films, Short films and documentaries to his credit. He has also been a guest resource faculty at Xaviers Institute for communication and Saint Pauls Institute – Mumbai and has conducted workshops for aspiring Videographers and Cinematographers at Mumbai, Goa and Rajkot. He was also the curriculum co-ordinator and Faculty Cinematography at the Vinsan Academy of Film and Media.

Dr. Kavita Chordia

Senior Faculty- MBA

Dr. Kavita Chordia

Senior Faculty- MBA

Dr. Kavita Chordiya has an outstanding career. Her experience covers almost 10 years of teaching. She has completed her M.Com & MBA in HR specialization. She has attended various International & National level Seminars/ Conferences. She also showed her vigorous contribution in Paper publication & some of them got published too in ABDC, Scopus Indexed and UGC Care Listed Journals. She has attended several FDPs. She also holds the variety of other crucial positions like Chairperson for Labour Laws, Member of the Syllabus Review Committee of SPPU, Paper Setter, Moderator, Examiner, Ph.D Guide, BSE Resource Person & many more. She is Author of many books in the field of Management. Her areas of interest are Human Resource Management, Financial Management, Industrial Relations, Labour Welfare, Labour Laws, etc.

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TALK TO OUR
CAREER COUNSELLOR

info@seamedu.com 020 46607500

CAREER GUIDE FOR BBA | Media Management

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