The demand for animation and VFX has expanded with the increase in the emergence of the media sector, gearing up significantly in the sphere of the multimedia ecosystem. The integration of new OTT services across the existing subscription-based streaming devices among the emerging economies is expected to drive the applications of the animation & VFX sector. The companies are continuously involved in introducing new services for animation and VFX dedicated to OTT content.
The introduction of AI, VR, and AR could boost the global 3D animation market. 3D animators employ artificial intelligence (AI) and natural language processing in conjunction with a cognitive modeling method to enhance and virtualize the animation process to control the simulation and user experience in 3D games.